Restaurant Franchising in Asia
Join Massilia’s journey as we open doors across Thailand and Asia. Our award-winning Italian restaurant concept blends authentic Neapolitan pizza, modern dining and premium experience—and now, we’re looking for strategic franchise partners to bring the brand to new venues. From site selection and design to training, sourcing and operations, we provide full support to help you launch and scale a successful Massilia franchise.
Franchise with Massilia
-
Recognised among Asia’s Top 10 Pizza Restaurants—giving you brand power from Day 1.
-
Proven business model with strong margins, scalable operations and Italian authenticity.
-
Complete support: site scouting, design and layout, licensing agreements, training, marketing, supplier sourcing and ongoing operations.
-
Strong supply chain using Italian-imported ingredients plus local sourcing—uniquely positioned in Thailand’s F&B market.
-
High-visibility presence through Massilia’s flagship venues, events & catering network for cross-promotion.
What You Get
Site Selection & Build-Out
We help you evaluate location, design your space, choose fit-out materials, ovens, equipment and furniture.
Menu & Product Systems
From signature dough recipes to premium toppings, we deliver full menu templates, seasonal updates and quality control systems.
Training & Team Recruitment
Our training covers chefs, pizzaioli, floor staff and management. You’ll get operational manuals, kitchen flow charts and HR systems.
Marketing & Digital Support
Brand visuals, social media campaigns, local SEO, Google Business setup, photo/video assets.
Ongoing Support & Growth
Regular visits, performance reviews, menu updates, marketing refreshes and access to our events & catering network.
Ideal Partner Profile
Have F&B experience or hospitality background.
Are financially capable and aligned with the Massilia brand values.
Are ready to commit to quality, service excellence and Italian authenticity.
Are based in neighbouring markets and wish to scale regionally.
Pre-Qualification Call
Let’s discuss your goals, location, budget and format.
Franchise Information Pack
You’ll get our detailed brochure, financial model, franchise agreement outline and territory map.
Site Visit & Agreement Signing
Site approval, legal documentation and setup timeline.
Launch Phase
Build-out, team training, pre-opening marketing and launch event.
Ongoing Growth
Post-launch support, coaching, seasonal menu updates and new format opportunities (food-truck, catering, etc.).
Get Started Today
Ready to elevate your venue with Italian authenticity and operational excellence?
Contact info
MASSILIA RUAMRUDEE
Tel. 094 552 2025
contact@massiliabkk.com
15/1 Soi Ruamrudee Community, Lumphini, Pathum Wan, Bangkok 10330
MASSILIA PIZZA TRUCK
Tel. 095 580 6560
40 Soi Sukhumvit 49, Khlong Tan Nuea, Watthana, Bangkok 10110
FOLLOW US